Practical advice on web design, SEO, and growing your business online — from the Digital Tree team in Sydney.
Customer behaviour changed permanently after COVID. Rising costs and digital expectations have created a widening gap — and most small businesses don't see it coming until leads dry up.
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Google's algorithm rewards relevance, authority, and speed. Here's exactly what Australian small businesses need to do — in the right order — to climb the rankings.
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Over 65% of Australian web traffic is mobile. If your site isn't built mobile-first, you're not just losing visitors — you're losing Google rankings and revenue.
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Google uses three performance signals — LCP, CLS, and FID — to decide where your site ranks. Here's what they mean and how to improve them without hiring a developer.
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